When Agnes and I founded Amour Caché, we had a vision: to create lingerie that not only celebrates beauty but also embraces and supports the natural form in all its diversity. Over the years, we have been fortunate to connect with boutiques and lingerie lovers around the world who share this philosophy. So many wonderful retailers have resonated with us on a deep level, inspiring us in ways we could have only dreamed of. Jenette Bras is one of them.
For years, we have admired the team at Jenette Bras for their dedication to curating some of the finest lingerie collections for fuller-busted women. Their unwavering commitment to excellent service, precise fittings, and a true understanding of their customers’ needs has set them apart as an industry leader. As of January 2025, we are incredibly honored to say that Amour Caché is officially part of their curation in Los Angeles. And now, we are even more excited to be bringing our collection to their Decatur store for an exclusive trunk show on March 14th during their store hours 10am to 6pm.
A trunk show is one of our favorite ways to connect directly with the lingerie community. Unlike traditional retail, where customers browse and purchase from stocked inventory, a trunk show offers something a little more special. It’s an event where we bring in exclusive pieces—sometimes new, sometimes unreleased—for customers to see, touch, and try on before anyone else. It’s also an opportunity for us as designers to hear firsthand feedback from the women who wear our creations. These events allow us to refine our designs, ensuring that every detail, from fit to fabric, aligns with our customers' desires. Over the years, we have hosted trunk shows across different cities - most recently at Houston's award-winning store Top Drawer Lingerie & Fort Worth's wildly popular Wildflower Intimates. These events allow us to meet lingerie lovers from all walks of life, hear and share stories, and build a community of women who feel empowered in their intimates. Now, we can’t wait to do the same in Decatur, Georgia.
During this special event at Jenette Bras Decatur, we will be debuting pieces from our latest collection—lingerie that represents the intersection of timeless elegance and modern functionality. One of the standout pieces we’re thrilled to showcase is The Jordan, a structured yet lightweight bra with delicate "pressed flower" embroidery that flatters the décolletage. This piece has become a fast favorite among our customers who love a balance of sensuality and support.
Also featured will be The Stephanie, a stunning embroidered plunge bra that offers a blend of sultry aesthetics and impeccable lift. It’s designed for those who appreciate intricate detailing without compromising on comfort. Alongside it, we’re bringing The Kira, a piece that embodies everyday elegance with its soft lace construction, offering a barely-there feel while providing the hold and shape we know our customers love.
For those who adore a bold statement, our Matilda Collection will also be available at the trunk show. Matilda is all about celebrating confidence, with its structured yet graceful silhouette, eye-catching highlighter yellow daisy lace, and a fit that hugs in all the right places. This collection was inspired by the idea of unapologetic self-expression—a reminder that lingerie should be as powerful and dynamic as the women who wear it.
In addition to these, we’ll be showcasing The Karla, The Rhonda Bodysuit, and the ever-loved Kim Lace & Embroidery collections. Last, but absolutely not least, we will also be showcasing our highly limited edition range of RTW pieces, The Diana, The Suzie, and The Agnes - all designer pieces tailor made in incredibly small batches, in Malaysia, from dead stock designer jacquard and knitted fabrics.
Each of these pieces tells a story of craftsmanship, attention to detail, and our deep love for intimate apparel. Whether you’re someone who prefers classic lace or contemporary mesh, there will be something at this trunk show that speaks to your personal style.
But a trunk show isn’t just about the lingerie—it’s about the experience. One of the most rewarding aspects of these events is the opportunity to meet the women who support our brand. You’ll have the chance to try on our designs with expert fittings from the highly trained team at Jenette Bras, ensuring that each piece you choose feels as if it was made just for you. You’ll also be able to chat with us in person, learn more about the inspiration behind our collections, our sourcing processes, and the technical intricacies that go into each design. For those who have been following our journey, this is the perfect time to get a sneak peek into our latest work before it officially launches.
What makes this event even more special is the location. Jenette Bras Decatur is not just a lingerie boutique—it’s a sanctuary for fuller-busted women who have long sought a space where they can be fitted with care, knowledge, and respect. Their reputation for outstanding service and impeccable curation precedes them, and we are truly honored to be a part of their offering. Meeting the Decatur community in person is something we have been looking forward to, and we cannot wait to share this moment with all of you.
If you’re in Atlanta (or even just passing through), we invite you to join us at Jenette Bras Decatur on March 14th. Whether you’re already a fan of Amour Caché or just discovering us for the first time, we’d love to fit you, hear your thoughts, and introduce you to pieces that might just become your new favorites.
If you have any questions about the event, please feel free to email us at admin@amour-cache.com or call the store at +1 404-377-9006. We look forward to seeing you soon!
Avec Amour,
Deean (Co-founder of Amour Caché)